Great post. The sort of points that should be obvious but people tend to overlook. You also could have asked which of the six criteria is the most important ? I'd say 'The Hook' is crucial at start up stage & subsequently 'Inside & Out'. How many users reugularly use You Tube without having bothered to join ? And the web is too competitive now to put obstacles in users way.
sbspalding
· 1 year ago
To me Inside and Out comes really quickly. I think you start seeing adopters pick up quickly when you get rid of registration walls. You're right, no one wants to have "buy" a site (register) before they have a chance to get information from it.
promotional items
· 1 year ago
wonderful! Your post really so helpful. I agree with you. Thank you so much.
Svetlana Gladkova
· 1 year ago
Excellent post Steve, definitely something to make sure you know when you are launching (or managing) an online community. After all, these days almost any website has some social network of its own - thus we should all be aware what are the best rules to build a vibrant community for each website. The only problem for me are the scores - you know, as a new user in some communities I invariably feel too shy to start posting something when I have a 0 in my profile. So while scores encourage power users, they may be very discouraging for a much larger community of new smaller users.
mike
· 1 year ago
Agreed with all of the above. While reading I compared to my own social network i've been working on.
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http://www.liveforfame.com
me and my team members had a pretty long discussion about the last paragraph and I'm glad I won and we kept it pretty open for unregistered browsers.
we also set up a pretty cool star system to promote other users. any feedback would be greatly appreciated!